Sales systems thinking - for IT and SaaS
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Frameworks, lessons, and frank takes from building sales orgs in tech services and SaaS. No theory, no fluff - just what's worked (and what's stopped working).

Sales Enablement Strategy
A strong sales enablement strategy is what separates teams that hit quota consistently from those that struggle deal after deal. Updated for 2026: sales enablement

Building a GTM Strategy That Survives the Market
Most sales strategies read beautifully in a Q4 planning doc and collapse the first time a real deal walks in. The gap is rarely the

Anatomy of an Account Health System
By the time an account tells you it is churning, the decision was made months ago. The renewal call is a formality on a choice

Why Outbound Sales No Longer Work for IT Outsourcing Companies
If you run an IT sales outsourcing or staff augmentation business, this shift affects you directly. From 2020 to 2022, outbound sales (cold outreach via

How to Hire & Retain Top Sales Talent: A Step-by-Step Guide
Finding the right Sales and Support specialists for your team is one of the most crucial responsibilities of every business leader. A well-selected hire can

You are hired as a VP of Sales
Stepping into a sales leadership role is an exhilarating yet demanding opportunity. The first 100 days are pivotal in shaping your success by crafting strategies

How Sales Ops helps grows company revenue?
Growing company revenue is challenging nowadays, so organizations constantly seek ways to improve their sales and marketing performance. One of the most powerful tools is

How to design a Sales Strategy
Of course, the right sequence requires the founders or the CEO to start with a Corporate Strategy (nice if it is finalized first) that serves

GTM Types
How to introduce your service to the market? With a solid and well-defined plan, of course. Such a plan is called a go-to-market (GTM) motion.

Sales Talent vs Performance Conditions
Typical Founder or CEO: “Let’s hire a Sales Manager or Account Executive, grant the person access to Salesforce and Sales Navigator, and offer good $